OUR STORY
Lonjevite was born from a simple belief: skincare should feel effective, intentional, and easy to trust.
Founded in Istanbul by pharmacist and aromatherapist Gรผlลah Lobjanidze, the brand was created with the desire to develop clean, high-performance skincare that brings together efficacy, ingredient integrity, and sensory experience in a more thoughtful way.
At Lonjevite, we believe healthy skin does not come from complicated routines or excessive products, but from consistency, balance, and formulations that truly support the skin. Our approach is rooted in multifunctional skincare designed to simplify routines while delivering visible, long-term results.
Each formula is carefully crafted with over 30 botanical actives, combining traditional plant wisdom with modern cosmetic science. We work with nutrient-rich oils, botanical extracts, antioxidants, vitamins, and essential fatty acids selected for their ability to nourish the skin barrier and support overall skin health.
Every ingredient is chosen intentionally and sourced from responsible suppliers, with a strong focus on quality, transparency, and formulation integrity. Our products are vegan, dermatologically tested, and free from parabens, phthalates, silicones, sulfates, mineral oil, artificial colorants, and synthetic fragrances.
In 2026, Lonjevite moved from Istanbul to Zรผrich, a transition that naturally aligned with the brandโs philosophy of quality, precision, and mindful living.
Beyond skincare, Lonjevite is built around the idea of slow beauty: creating moments of ritual and connection within everyday life. We believe skincare is not only about appearance, but also about how you feel in your skin.
Lonjevite is created for all skin types, genders, and ages for people who care about what they put on their skin and value a more conscious approach to beauty.
Pharmacist-formulated. Botanically powered. Founded in Istanbul. Based in Zรผrich.